People + AI · 12 Amazon marketplaces
Your Amazon P&L, managed like it's ours.
BeKnown is an outcome-focused Amazon growth partner. We manage advertising, listings and profitability against your bottom line — TACOS and net margin, not vanity ROAS. Human strategists, AI that watches your account every day.
Send us your storefront. P&L-first audit back in 2 business days. No commitment, no sales call required.
Real client outcomes · names withheld
US + CA health & wellness brand
Single SKU at $148 · Jul 2025 – now
- Canada to profitable
- 90 days
One SKU, two marketplaces
Coverage and cadence
- Metrics tracked daily
- 200+
- Amazon marketplaces live
- 12
- Optimisation, not monthly reports
- Daily
- US
- CA
- MX
- UK
- DE
- FR
- IT
- ES
- AE
- SA
- AU
- JP
The gap
A great ROAS report can still be a bad month.
Ad metrics measure ads. Your P&L measures the business. We manage the gap between them.
- 01
Paying for sales you already had
Ads that harvest your own organic demand look brilliant in a ROAS report and add nothing to the bank.
- 02
Revenue that costs margin
Scaling spend grows top line while contribution margin quietly inverts. Nobody notices until quarter-end.
- 03
Answers that arrive too late
A monthly PDF tells you what went wrong four weeks after you could have fixed it.
We start at your P&L and work backwards: TACOS, contribution margin, profit by product.
Services
What we manage
Everything that moves your Amazon P&L — under one team.
Process
How we work
Four stages. The first one is free.
- 01
Audit
first 7 days
We dig into your category, your current performance and your search data, and tell you what we found.
- 02
Strategy
P&L-first plan
Efficiency or scale? Your answer shapes everything after it.
- 03
Execute
across every lever
We work every lever that moves the account — not only the one that is easiest to report on.
- 04
Optimise
track, learn, improve
Every change gets checked against the number it was meant to move, then kept or cut.
Case studies
Six accounts. Real before-and-after numbers.
Different categories, different problems, the same discipline: find where advertising earns its keep, and stop paying where it doesn't.
US + CA health & wellness brandHealth & WellnessUS + CAJul 2025 – present
From $2K to $30K a month on a single product — then repeated it in Canada in 90 days.
- Situation
- Expanding
- Starting point
- One SKU at $148 · ~$2K a month
What the data said
- Brand-name searches served at 4–5% ad cost, and problem-aware terms beat generic bedding terms decisively — so the budget went to people already looking for a solution, not browsers.
- Canada opened on the search terms and competitor targets the US had already proven, which is why it reached efficient advertising in 90 days instead of paying to learn the same lessons twice.
Monthly revenue, US
+1400%increaseJun 2025 — before ads$2,000Jan 2026 — best month$30,000- Monthly revenue, US+1400%increase
- Ad cost as % of sales, US
- 15–20%
- Ad-attributed sales
- ~$15,000
- Ad cost as % of sales, Canada
- 12–15%
- Canada to efficient spend
- 90 days
From 34% at launch
A month, from $0
From 37% in the launch month
A new market usually takes 6+ months
UK food & grocery brandFood & GroceryUKSep 2025 – present
Reversed an eight-month revenue decline in 30 days, then grew monthly revenue 40% above the declining baseline.
- Situation
- Recovering
- Starting point
- 28 SKUs · £13.5K a month and falling
What the data said
- The decline was a visibility problem, not a product problem: competitors had started advertising while this brand stayed organic-only. Ads went live across all 28 products in month one and revenue stabilised immediately.
- December doubles on seasonality, so the honest comparison strips it out — even then the account runs 23% above the pre-decline baseline, and one overlooked SKU went from £284 to £1,880 a month.
Average monthly revenue
+40.2%increaseMar–Aug 2025 — declining£13,524Oct 2025–Mar 2026£18,967- Average monthly revenue+40.3%increase
- Hero SKU+561%increase
- Time to stop the decline
- 30 days
- Products with ad support
- 28 of 28
- Ad cost as % of sales
- 21%
- Hero SKU
- £1,880
After eight months of falling sales
From 0 of 28
From 0% — no ads before Sep 2025
A month, from £284
US home & kitchen brandHome & KitchenUSJul 2025 – present
From $7.2K to a $20.5K peak month by betting on one product — and having the discipline to stop funding the one that wasn't working.
- Situation
- Scaling
- Starting point
- 3 SKUs · ~$7K a month, no advertising
What the data said
- One product converted at close to half the ad cost of the other two, so it became the product we led with — it went on to produce 61% of all ad revenue. The third got worse every month, not better, with ad cost climbing from 56% to 95% of its sales, so we stopped funding it and moved 18% of the budget across.
- December is a holiday peak. Revenue settled at $10,137 a month by March 2026 — still well clear of the $7,179 pre-advertising baseline.
Monthly revenue
+186%increaseJun 2025 — before ads$7,179Dec 2025 — peak month$20,529- Peak vs pre-ads month+186%increase
- ACOS, best month
- 36%
- Products advertised
- 2
- Ad revenue from the lead SKU
- 61%
- Budget redirected
- 18%
Dec 2025, at 21% TACOS
From 0 — three tested, two kept
One product of three
Taken off the losing product
Why our approach works
Six things we do differently, and each one shows up in your numbers rather than in a deck.
01
P&L-first
Most agencies optimise ROAS, a number that looks good in a report and doesn’t guarantee profit. Every decision we make is tied to your bottom line.
02
People + AI
AI watches 200+ metrics every day: bid moves, anomalies, opportunity discovery. Humans own the judgement calls — goals, creative, P&L strategy. A person reviews every recommendation before it ships.
03
Outcome-focused
We don’t report on campaigns launched or keywords added. We report on revenue, margin and TACOS.
04
Extension of your team
We flag problems before you ask, and we co-own the outcome. No waiting for instructions.
05
Global marketplace expertise
12 marketplaces across North America, Europe, MENA and APAC — each with its own shopper behaviour and ad economics.
06
Performance-aligned pricing
Our fees are tied to outcomes, not a percentage of your ad spend. Aligned incentives, no long lock-ins.
Ready to manage profit instead of ROAS?
Send us your Amazon storefront. We’ll come back with the biggest opportunities we can see and what we’d do first.
Start my free audit- No commitment
- 2–3 business day turnaround
- Insights you can act on with or without us